Jose Fernandez

Work History

• 

  Video Team Lead

  No Limit Creatives

  August 2021 - Present

  As a creative thinker, I am looking for unorthodox designs that break the rules of the game. Searching for inspiration and innovation everywhere I look. As a designer, I am curious and enjoy exploring new areas. As a team lead, I know the responsibility and I am able to get things done. When combining my current skills, I am able to get projects done at the highest bar for creative quality. And at No Limit Creatives, I have learned to manage creative projects all the way from concept to production, by identifying and meeting customers’ needs at every level. My biggest goal is to keep motivated the design team, delivering a 10/10 customer experience. I am able to achieve this by being a trusting team player that is always leading towards a unique goal, delivering creative strategies to the top innovative companies on the planet.
• 

  Motion Graphic Lead

  No Limit Creatives

  December 2020 - Present

  Being a leader requires a lot of responsibility. Being a creative lead requires creative thinking and an eye for details. I was appointed Motion Graphics Lead of my team, which helped me keep improving my creative skills and my problem-solving techniques.
  
  I am responsible for keeping high-quality standards throughout our designs and clients. Being a lead often requires you to give 1-on-1 mentorship to junior designers, and help them problem-solve any issues they are having. Many times, the most challenging factor my team faces, is creative block. This is where I have to be at my best and help everyone understand briefs, how to address them, and what's the best way to get a successful full ad for the brief.
  
  I am confident designing illustrations and animating them, in a way is both effective for a designer, and successful for advertisement. I have been animating for over 6 years now, and am able to come up with new ideas whenever we need some fresh design.
  
  With a more leadership role, it was needed for me to understand the marketing funnel, how to target a successful ad, and what makes an ad generate more conversion rates, and drive more traffic. I've always said that being a skillful designer is different from being an effective designer.
  
  I am always learning from the ones above me, and trying to replicate their work. Always open for new opportunities.
• 

  Freelance Motion Graphic Designer

  Freelance

  June 2018 - Present

  El Salvador

  Working as a freelancer gives me the opportunity to work for multiple brands and clients, allowing my creativity to challenge itself and keep coming up with innovative ideas.
  
  4 years ago, I started working with my first client, which was a huge challenge for me, back then. I had to learn how to professionally create a storyboard, and concepts for my client to approve. I had to rework this a couple of times before I decided it was ready to present to the client.
  
  Working as a motion graphics designer, gave me the confidence to work creatively and improve my skills. This is a huge bonus for me when I start any new chapter in a new company as I am able to bring fresh and up-to-date ideas, to the team, in order to create a more effective and efficient work environment.
  
  I've worked with local and international clients in multiple industries to provide relevant and effective designs. The most important skills for me are creative thinking and briefing. Anyone can learn the most powerful skills in Adobe but is the way you take those skills and make it into a powerful ad.
  
  Feel free to contact me for any job opportunities :)
  
  Jose
• 

  Quality Assurance Specialist

  No Limit Creatives

  September 2020 - July 2021

  San Salvador, El Salvador

  I am part of a video team responsible to successfully deliver simultaneous projects in pixel-perfect detail within time and budget. I was 1 of 2 quality assurance members, which our primary responsibility was to check all the videos, motion graphics or ads, before submitting them to the client. We need to have excellent animation and video competencies using Adobe After Effects and Premiere, in order to make any changes or look out for errors. Also, we needed to have a high level of knowledge and craft, in order to provide top-notch design directions. This job requires excellent English verbal and written communication skills in order to deliver the work.
• 

  Motion Graphic Designer

  Happy Punk Panda

  August 2019 - December 2020

  San Salvador, El Salvador

  As motion graphic designers, we need to keep up with today's trends. This was my first role in a top regional creative agency. Here's where I learned a lot about preparing for a brief, understanding the client's objectives, and how to translate those into beautifully produced designs.
  
  My daily routine went very smoothly after I learned how to cope with the workload and prepare with a lot of time management skills. I had checked all design revisions the creative director made the previous day, and address those as soon as possible. I always find it best to address all short and quick revisions before addressing the new designs.
  
  As a young designer, I was able to bring innovation to the team, by creating a more easy and efficient way to work with the team. One of the biggest skills I worked on here was my creative thinking, which is a full-on process I learned from the top industry VFX artists, and within my own freelance experience.
  
  10-months later, I was promoted to mid-motion designer. Which I was able to help the team and new designers creatively and to address any major design issues.
• 

  3D Artist

  Happy Punk Panda

  January 2020 - September 2020

  San Salvador, El Salvador

  I worked in an advertising agency as a 3D artist. One of the most challenging projects we worked on was the development of assets for production. As a creative team, we had a tight deadline, but it was our responsibility to prioritize each project to avoid delays, this came in-handy especially when there were 2 or 3 projects at the same time. It was important for me to follow all the instructions provided and work independently for the team to keep moving at a fast pace. We mainly use Maya, Arnold, and the Adobe Creative Suite programs. Some of the assets we had to create were hard and soft surface 3D models, it was a must to maintain accuracy and the highest visual quality. I used my previous VFX experience to increase productivity in our squad teams by leading with a pipeline methodology.

• Projection Mapping

  ET LUX

  August 2019 - May 2020

  San Salvador

  I work on new projects that come every week, from designing the script to developing it and project the show on the due date. I also am responsible for the technical part of the business.

• Freelance Artist

  Private School

  May 2019 - July 2019

  San Salvador, El Salvador

  I was commissioned to do a spot for a local school in El Salvador. I created a 3D animated scene involving the school’s mascot showing all the services the school offered. The spot was aired in cinemas for 4 weeks, which boosted the school’s applicant numbers.
• 

  Student Outreach Ambassador

  Norwich University of the Arts

  October 2016 - May 2019

  Norwich, United Kingdom

• Creative

  El Dragon

  June 2018 - August 2018

  San Salvador, El Salvador

  I partnered up with El Dragon to produce an 8-minute long projection mapping combined with fireworks. As it was a small team, I was responsible for the visuals and the creative direction. I led the technical elements (calibration, projection and lighting). They relied on my knowledge to lead them in order to make the event successful.

• Freelance 3D Artist

  'A child for Christ' Bilingual School

  May 2018 - July 2018

  El Salvador

  I was commissioned to do a spot for a local school in El Salvador. I created a 3D animated scene involving the school’s mascot showing all the services the school offered. The spot was aired in cinemas for 4 weeks, which boosted the school’s applicant numbers
• 

  Video Editor

  Happy Punk Panda

  June 2017 - August 2017

  San Salvador

  I used to work as an intern editing video for different companies. This videos would go to social media or tv commercials. Usually, I would get the brief and start editing the video