Made in the Philippines. Developed in the USA. Designing in California.
January 2013 - Present
Heading up design for Couchsurfing's web and mobile products.
January 2012 - January 2013
Sr. UX Designer
As Twist’s User Experience Designer, I wear visual, interaction, and prototyping design hats with a small, tight-knit team. We’re on a mission to be the name people turn to when it comes to ETA. Twist lets others know when you’ll arrive.
May 2011 - 2012
Sr. UX Designer
BitTorrent is the peer-to-peer file transfer protocol which represents a commanding portion of internet traffic, as well as the company responsible for the leading torrent application, μTorrent. I was the lead UX designer for μTorrent and contributed to the user experience design of the company's mobile and smart TV products.
January 2010 - May 2011
UI / Graphic Designer
I joined TeleNav to provide mobile graphics/UI expertise in their mobile and in-car applications. I contributed to the user experience (UX) and interaction design for many iPhone/BlackBerry/Android applications -- including the company's flagship turn-by-turn navigation products, as well as automotive GPS unit user interfaces.
January 2007 - 2011
Freelance practice that catered to small businesses for print/web/branding projects. Focused on quick turnaround, value for money and contemporary design. Common deliverables included brochures, digital illustrations, logos and websites.
March 2008 - August 2009
I joined this mobile marketing firm to lead all creative initiatives. Redesigned the company's corporate identity and executed all rebranding efforts. Client work involved designing/developing/implementing mobile websites and applications (iOS, BlackBerry, J2ME at the time) for consumer brands in a variety of industries. Oversaw development of all marketing materials and web properties. Directed creative team projects and evangelized mobile graphics/web techniques.
May 2004 - December 2007
Art Director (Sr. Marketing Manager)
Advertising and Branding lead at this international all-business-class airline. Developed and directed production/execution of print, online and outdoor ad campaigns in collaboration with both NYC and LON-based agencies, and designed customer-facing materials and marketing collateral in-house. My work appeared on billboards and other out-of-home media, in aircraft cabins, aiports and newspapers/magazines, and online.
August 2003 - May 2004
CCO Ambassador (Marketing Team)
Marketing duties at the campus career center: graphic and publications design, proposal creation, presentations and statistical graphics/charts, project management. Trailblazed rebranding effort, concepted and implemented video blogging site (ahead of its time in 2004), designed premier issues of career center newsletter, conducted user research.