Leadership on brand and creative services for Janes globally. Formulating the creative strategy for the business and providing guidance on all creative touch points including design, UX, print, video and motion graphics.
Creative Director
Get Wright On It
October 2014 - May 2020
Creative consultancy | Video and animation production.
Whether you’re looking for creative guidance for your business or end to end video and animation project delivery, you’ve come to the right place. We listen to the creative challenges you are facing and then bring the solution.
Projects:
• Client: 'FOM', 'NBC', 'FOX', 'Autosport', 'LeTV', 'RACER Magazine'. Agency: 'rapidTech'.
F1 technical 3D animations for every grand prix, 2015 - 2016 seasons.
• Client: 'ESPN Sports Media Limited' - 3D animated F1 circuit guides.
• Client: 'Statoil'. Agency: 'The New York Times', 'T-Brand Studio'.
VFX sequences for interactive web app for cleaner oil and gas initiatives.
• Client: 'BIC'. Agency: 'Engine Creative'. Animated commercial for new iOS/ android app.
• Client: 'Safari Fruit Juices'. Agency: 'BRND WGN'. Animated juice commercial.
• Client: 'Inside Japan Tours'. Promotional campaign video for tour operator.
• Client: 'Catero Colbert'. Helicopter VFX for short film '2031' starring Michelle Rodriguez.
• Client: Rob Halford (Judas Priest). Agency: 'Metal God Records'. Music video.
• Client: 'Dorset Police'. Agency: 'Red Balloon'. 3 shorts for an alcohol awareness safety campaign
Creative Director
Motorsport.com, Inc.
February 2018 - July 2019
London, United Kingdom
Motorsport Network represents the largest audience of motorsport and auto enthusiasts in the world. As creative director, I managed an international team of video producers, artists and animators to produce content in over 12 languages.
Client bidding with the International Partnerships Director, I worked with major brands such as Bose and Mercedes to produce sponsored content and pitch campaigns across digital, print and social media. This is in addition to writing and directing original content for TV and OTT platforms, reinvigorating Autosport’s YouTube presence. A key part of this role was guiding internal brands on design and promotion decisions, including video production for the Autosport Awards.
- Direction of video led projects globally in 12 languages
- Working with major brands on partner content
- Bidding and pitch work with the International Partnerships Director
- Evaluating new content strands for video platforms
- Producing original content for TV, OTT and social media
- Exceeding audience growth targets
- Designing promotional material for internal brands
- Managing an international team of artists
- Leading creation of video content for Autosport Awards
- Supervising produciton of visual effects & motion graphics
- Designing print ready artwork for Autosport, Motorsport News and F1 Racing magazines
Visual Effects Supervisor
Motorsport.com, Inc.
March 2017 - July 2019
London, United Kingdom
Overseeing the production of visual effects for Motorsport.tv, Motorsport.com and coordinating with all the organisations within Motorsport Network to generate new content ideas and create animated promotional material.
Senior Animator & Lighting Artist
Nviz
August 2015 - October 2015
London, United Kingdom
• 'Patient Zero' (2016) - Animation
• 'Eddie the Eagle' (2016) - Lighting / look dev (V-Ray)
• 'King Arthur: Legend of the Sword' (2017) - Animation (post vis)
Guest Lecturer - Look Development & Lighting
SAE Institute
July 2015 - August 2015
London, United Kingdom
Guest lecturing & lesson planning for BA Animation students on a wide variety of look development and lighting topics including:
Freelance on a long form commercial for Umpqua Bank, sculpting in Zbrush, texturing in photoshop and hard surface modelling in Maya.
Lead Artist & Senior Animator
Toneplus Animation Studios
December 2013 - July 2014
Collaborating in a multilingual environment across a wide range of projects & roles I was able to use my knowledge of the full 3D pipeline to best effect. When leading I was heavily involved with client & artist management as well as having my own quota of creative work to deliver. In other roles such as modelling & rigging I gained experience from very talented artist to improve my skills.
- Animation Director: Short film - "Planets"
- Project Lead: Game Cinematic - "B*stard!"
- Project Lead: Title Sequence - Nikkei Market Eye
- Lead look development & compositing: TV Series Teaser - "Mighty No.9"
- Senior Animator: Game Commercial - "Catseye"
- Modelling Department: TV Commercial - "Puzzle and Dragons" (11 character models)
- Rigging Department : TV Commercial - "Puzzle and Dragons" (26 character rigs)
- Modelling & Look Development: Title Sequence - NHK Olympic Broadcast intro.
- Senior Animator: TV Series - "Pacman" Season 2
Senior Animator
Polygon Pictures
September 2013 - December 2013
Freelance animator on a Japanese arcade game cinematic.
Creative Director
Rock.Paper.Film (Animation Studio within BU)
March 2012 - March 2013
Bournemouth, United Kingdom
Brought in to start up and run a new commercial animation studio within Bournemouth University.
As part of the International VFX Hub at Bournemouth University, we produce commercial animation and visual effects for broadcast, mobile and web.
My responsibilities include:
- Bidding on new projects and developing project schedules.
- Meeting with clients to bring intelligent solutions to the table.
- Creating 3D and 2D content at key stages of the production.
- Evaluating and hiring staff.
- Providing daily feedback and guidance for the artists.
- Supervising the implementation and enhancement of workflow and pipeline.
- Traveling to film sets to supervise plate and element photography.
- Expanding our team’s creative capabilities through continued experimentation and R&D.
- Helping to determine future hardware and software purchases.
It is a highly challenging role involving all areas of animation production.
Animator
Blue Zoo
March 2011 - March 2012
Character and creature animator on 'Tree Fu Tom', a BAFTA nominated 3D children's TV show for the BBC.
Every month produced over 2 minutes of multiple 3D character and creature animation, it was a very intense role requiring quick and efficient, yet refined animation.
I was also responsible for the layout and camera direction of all the shots learning a great deal about cinematography and composition.
3D Generalist
Squarezero Ltd
February 2011 - March 2011
Working in all areas of 3D with an emphasis on modelling, texturing, lighting and animation, on a variety of TV and promo projects.
Modeller and Texturer
Aardman Animations
May 2010 - October 2010
'The Pirates! Band of Misfits' (2012)
Modelling, UVing and texturing production assets including ships, characters and props. Also involved with the pre-vis side, working closely with the director (Peter Lord) and art directors.
Animator
Framestore
July 2008 - September 2008
Interned as an animator for 2 months on the TV show Primeval, with over a minute of full creature animation making it on air.
PAL Leader
Bournemouth University
September 2007 - June 2008
Peer Assisted Learning Leader. Involving teaching first year students 3D techniques.
