Craig Donnelly

Craig Donnelly

Senior Motion Designer / 24 yrs

New York City, NY, United States

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Graphic Designer / Graphics

Saturday Night Live (2012)

Work History
  • Creative Director & Owner

    The Mood Inc

    January 2012 - Present
    Greater New York City Area · Hybrid

    • Shape the studio’s creative vision and guiding the overall direction of the business.
    • Lead a creative team, manage client relationships, and oversee the production of all creative content.
    • As the owner I manage the budget and ensure that the studio is profitable. This involves securing new business, negotiating contracts, and managing expenses. Skills: Design Direction · Content Creation · Creative Services · Team Leadership · Live Events · Storytelling · Communication · Design · Creative Briefs · Presentation Skills · Working With Clients · Sales Presentations · Deadline Oriented · Branding & Identity · Adobe Premiere Pro · Digital Media · After Effects · Cinema 4D · Adobe Creative Suite · Management · 2D Animation · 3D Animation

  • Design Director

    First Tube Media

    April 2021 - April 2023
    New York City Metropolitan Area · Remote

    • The Production group is responsible for the creation, ideation, production and execution of experiential, events and editorial video content for First Tube.
    • As the Design Director I was responsible for crafting innovative and compelling creative solutions for events and experiences. This required a broad experience in developing creative solutions in a variety of mediums.
    • I was directly accountable for and managing a team to deliver on the creative deliverables across an experience, event, and content pieces.
    • I was responsible for growing the use of emerging technology in the areas of XR (VR, AR, MR). This required a deep understanding of the technology and the user experience. As the director this involved creating a narrative or experience that takes advantage of the unique capabilities of these technologies. Skills: Design Direction · Content Creation · Creative Services · Creative Direction · Team Leadership · Mixed Reality · Augmented Reality (AR) · Live Events · Storytelling · Communication · Design · Creative Briefs · Presentation Skills · Working With Clients · Sales Presentations · Deadline Oriented · Branding & Identity · Art Direction · Adobe Premiere Pro · Advertising · Brand Development · Digital Media · Digital Marketing · Social Media · Typography · Branding · After Effects · Management · 2D Animation · 3D Animation

  • freelance designer/animator

    NBC

    May 2015 - May 2015
  • Senior VFX / Motion Graphic Designer

    Saturday Night Live

    September 2000 - October 2012
    Greater New York City Area · On-site

    • Collaborated with producers, directors, and writers to understand the creative direction of the show’s segments and develop visual effects and motion graphics that align with it.
    • Created and designed various visual elements such as opening titles, logos, lower thirds, and bumpers.
    • Produced 2D and 3D animations and composited them with live-action footage.
    • Worked with the show’s technical team to ensure that the graphics and effects were properly integrated into the live broadcast.
    • Kept up to date with the latest design and animation trends to ensure that the show’s visual style remained current and fresh. Skills: Content Creation · Storytelling · Design · Deadline Oriented · Compositing · Digital Media · Video Editing · After Effects · Cinema 4D · Adobe Creative Suite · 2D Animation · 3D Animation

Education
  • BFA

    Syracuse University

    August 1995 - May 1999