Parallel Design Labs is a startup design group focused on connecting craft, human-centered design, and systemic thinking. We create products and teach design processes to corporate clients, higher-ed students, and beyond.
July 2009 - August 2011
User Experience Design Lead
User experience / research lead for Asia Pacific: led field, ethnographic, and crowdsourced research campaigns for greater China, Japan, India, Singapore markets, synthesis and usable translation of results to internal product development teams and sales teams.
Creative explosion founder / lead: led cross-functional, cross-company team of individuals in using creative and design thinking processes to solve internal and client challenges, facilitated workshops with internal and external partners
West Michigan customer experience redesign manager: led pr