Sarah Friedlander

Marketing Lead for MonkeyContact
Location: Santiago, Chile
Contact
Biography

I’m a Long Island native, and a graduate of Rochester Institute of Technology. After college I relocated to the San Francisco Bay area to pursue my dream of living and breathing all things tech. After 4 years in California I moved to Santiago de Chile, where I reside today.

Santiago provides the perfect blend of many of my passions: a wonderful language, city living and an increasing exciting technology scene. I love traveling, trying new food, wine tasting, listening to music and meeting new people.

Experience
Tigabytes
Marketing Manager
Dates:
Jan. 2011 - Present
First Tuesday Americas
Marketing Manager
Dates:
Jan. 2011 - Present
Founder Institute Chile
Marketing Manager
The Founder Institute is a four month program that trains new and seasoned founders on the current best practices for building the next generation of companies. The program facilitates weekly sessions where experienced entrepreneurs help other Founders develop and launch their new businesses. The program offers a founder-friendly startup environment, mentorship from renowned CEOs, fundraising opportunities at fair market value, and shared equity upside among all participants in the companies formed.
Dates:
Jan. 2011 - Present
MonkeyContact
Marketing Lead
Dates:
Jan. 2011 - Present
Mozilla Corporation
Marketing Manager
Coordinated Mozilla events program including logistics and planning of all Mozilla sponsorships. Also worked with product leads to ensure strategy and successful execution on-site.

• Coordinated with community members and volunteers worldwide on local events, activities (including Firefox desktop and mobile releases). Recruited new community members and encouraged them to participate in community marketing activities through bi-weekly calls and additional communication channels.
• Managed Mozilla Store and internal swag stores with multiple external v
Dates:
Jun. 2009 - Sep. 2010
Adobe Systems
Education Field Marketing Specialist
Developed and drove marketing plans, programs and events specific to higher education North America Field Marketing.

• Drove quarterly education eSeminar Series production, managed content and speaker selection, registration website, list trades, and final evaluation of attendance.
• Managed education prospecting call program including sourcing lists, developing topics and creating materials used by all sales reps.
• Worked with external vendors to create web and print collateral for Adobe campus events.
• Managed higher education regional event select
Dates:
Nov. 2008 - May. 2009
Stanford University
Marketing Project Manager
Responsible for planning and executing multi-faceted marketing campaigns to develop and attract audience members to Lively Arts’ events.

• Collaborate on creation and production of Lively Arts promotional collateral and advertisements.
• Ensure content and design of collateral is compatible with marketing and sales goals.
• Successfully secure bids from printers and mail houses while tracking projects through all stages.
• Manage marketing production schedule and relationships with outside freelance designers and external agencies.
• Coordinate media b
Dates:
Apr. 2008 - Aug. 2008
Self-Employed
Marketing Contractor
Work with companies and individuals to complete marketing initiatives including project management, print and web collateral development.

• David Pogue’s Switching to the Mac: The Missing Manual, Leopard Edition: Print production and layout.
• Juniper Networks: Assisted their service marketing department with the production of marketing collateral, webcasts, and newsletters in preparation for their all-hands team meeting.
Dates:
Jul. 2007 - Oct. 2008
Seagate Technology LLC
Marcom Project Manager
Managed the execution of integrated marketing communication programs and activities by working with external agencies, internal creative and web services teams for the Global Marketing Group.

• Responsible for execution of deliverables with external agencies, schedules and budgets of global awareness campaigns accounting for 70% of Seagate business in the next 2 years.
• Worked with Americas Channel Marketing to execute and project manage web and print projects.
• Communicated with global marcom, internal departments, and regions (AMER, EMEA, APAC) to
Dates:
Jan. 2007 - Jul. 2007
Apple
Campus Rep, Special Projects & Operations
Responsible for driving higher education individual and institutional sales while working with the Campus Rep Program and Marketing managers to create print materials to support over 600 nationwide sales students.

• Created and managed viral, online and print marketing programs via flyers, posters, direct mail and landing pages for universities in Western New York.
• Produced and managed production of collateral covering sales best practices, equipment acquisition, demo rentals, hiring and termination policies for Campus Reps.
• Project managed creation
Dates:
Nov. 2003 - Sep. 2006
Apple Campus Group Advisory Board
Member
Provide campus user group feedback to Apple, discuss campus group issues, consider future strategies and provide resources and support to college and universities as they create their own groups.
Dates:
Oct. 2003 - May. 2006
Apple
Higher Education Marketing Intern
Assisted group with student-facing programs and strategies including website content development, competitive analysis, and the student evangelist program.

• Created first Operations Handbook to assist training Account Executives on how to manage Campus Reps.
• Answered all email communication from student@apple.com relevant to education marketing programs.
• Prepared all podcasting content/collateral for EDUCAUSE NLII Conference in New Orleans, LA and Houston, TX
• Compiled research on iPod third-party solutions for distribution to higher education mar
Dates:
Dec. 2004 - Feb. 2005
Education
Rochester Institute of Technology
Fields:
New Media Publishing Major; Communications Concentration
Dates:
2002 - 2006
Harborfields High School
Dates:
1998 - 2002