• Develop and executed social media strategies and programs for all of the agency’s clients.
• Identify and created relationships with bloggers, influencers, and media outlets.

Best Practices for Enterprise Social Media Management (from the Dream Team)
Available: September 25, 2012
Download: http://spr.ly/brett

The Grande Guide To Community Management
Available: August 1, 2012
Download: http://elq.to/NDDU2L

'The Complete Idiot’s Guide to Twitter Marketing' was released on May 1, 2012 through Penguin Books (co-author is Esther Schindler, a tech journalist with 20 years of experience). Fore more information, please visit http://amzn.to/IFFicp.

• Identified and managed traffic-driving, revenue-generating, and brand-building opportunities.
• Created new revenue streams through content and brand licensing initiatives.
• Enhanced content partnerships with established media brands (USA Today, Washington Post, Yahoo!, Zite).

• Developed creative, efficient methods to drive traffic and engagement to Mashable.
• Creator of Mashable's support systems ("(@)MashableHQ") on Facebook, Tumblr and Twitter. This was used to help "humanize" the company.
• Produced and tracked monthly content partner performance results.
• Initiated outreach strategies to both grow and engage with Mashable’s readership.
• Established and managed event and media partnerships published on Mashable.com.
• Planned and executed national events (U.S Summer Tours, SXSW, Social Good Summit, monthly meetups).
•